As part of Healthline's mental health brand integration, we reimagined the Psych Central podcast portfolio under the Healthline brand. Partnering with our Principal Illustrator, we developed a flexible visual system featuring simple, approachable illustrations enhanced with gradients and texture. The resulting designs felt dreamy, optimistic, and light in mood while remaining sensitive to the complexities of mental health topics.

The illustration system was scaled across 15 podcast assets and adapted for use across all major podcast platforms. We also created a customizable template that allowed episode artwork to be updated quickly and consistently while maintaining brand cohesion.